ABOUT





Style Concept by Elena Michelle is a contemporary home + fashion styling and content creating brand. With an education cultivated in fashion marketing and a background in the interior design, fashion, and beauty industries, Elena has a well rounded, creative approach to every project that she engages in. Elena has collaborated with many top luxury brands including YSL, Coach, Lancome, and many more while growing Style Concept into an international platform. Constantly striving to push boundaries and drive innovation within the industry, Elena loves to collaborate with a variety of local like-minded brands as well. 
Her passion for photography and graphic design brings all of these together when creating content for Interior Design, Jewelry, and Fashion businesses within Toronto and Calgary. 
Style Concept is about constantly exploring and being inspired by the world around us. Founder, Elena, believes listening to those inspirations gives us a strong sense of who we are, and as such, this should be translated into our personal style, in both appearance and decor. This foundation has formed Style Concept into a Lifestyle blog covering everything from travel, fashion, home, and beauty must-haves - always in style.

Style Concept is about exploring, creating, and uniqueness. 



Popular posts from this blog

Taormina Travel Tips

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Taormina is definitely a highlight of my Sicily trip. My entire experience in this small Island town was serene. Beautiful weather and relaxing. The train runs along the East Coast into the quaint old station surrounded by lush trees and sea shore views. The minute I got off the train I fell in love with the charming town.  Breathtaking panoramas surround you as you drive up the mountain to the town.  Hotels are very old and full of history and elegance... and always have amazing breakfasts (which includes a lot of sweets). Most of the hotels are boutique and family run, which is great for service and a taste of local life. There are some stunning hotels to choose from, each offering a slightly different view and great beaches.  Regardless of where you stay, a room with a view is a must have while in Taormina. There is nothing like waking up to a gorgeous sea & volcano view everyday. It is worth every penny.  Taormina was founded in the 4th century ...
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Cute & Comfy in Rose + Vine by Ardene

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Let’s face it, undergarments are one of the most important parts of an outfit. Cute designs with a great fit are essential, but comfort trumps all. The new Rose + Vine collection from Ardene is cozy, cute and comfortable. I love the soft fabrics mixed in with lace designs to add a little style to your lingerie. I mixed and matched the Lace Push Up Bustier with these Softie Cheekies, perfect for casual lounging and looking fab under just about anything.  The bustier offers great support and the mesh back also works great layered under a semi-sheer knit.  Check out the R+V collection here . I have teamed up with Ardene to give you guys 15% off sitewide with code: elena15
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SMILE BRILLIANT REVIEW

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After spending the past few years in the U.K., I have become a tea addict.  I drink approximately 2 cups of tea per day in the summer months, and 3-5 in the winter. I love all types of tea; Green, London Fog's, Latte's another other black tea based drinks that warm the soul. Over time this has stained my teeth . I have always had fairly white teeth, although, I have some staining closer to my gum line (tough to see in photos) that I wanted to get ride of. I have been on the search for an  at home whitening system to even out the colour and brighten up my smile. As have a very full schedule, I need a product that is easy to use, doesn't make my teeth sensitive and of course has quick, effective results. When Smile Brilliant reached out to me, I knew I had to try out their whitening system.  I have had my teeth professionally whitened years ago for my graduation, and I found it to work well, however, my teeth were sensitive after. The Smile Brilliant ...
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